WHAT WE DO
We are experts in developing innovative POS sales promotions that drive consumer behaviour and help brands and agencies achieve their goals. This makes our campaigns the ideal supplement to on-site ATL measures.
With our unrivalled mix of advertising platforms, rewards and insurances, the Competence Alliance can create exciting and engaging campaign – either analogue (including events) or digital and incentives that enhance the consumer experience and maximise engagement with minimal risk to our clients.
Incentives & Promotions
We can offer you a wide range of analogue and digital leisure & lifestyle premiums and rewards that you can experience first-hand. Our globally established network of well-integrated, premium partners offers you a wealth of options for every campaign.
Redemption or claim rates are not a risk factor for your marketing or advertising budget. We manage each promotion for you within a fixed financial framework. No ifs, no buts.
The digitisation of sales, marketing and business processes
We can create online shops, websites, apps and individual web applications for you that put the user in the foreground.
Project management and training
Our procurement, marketing and sales consulting and training courses keep you and your employees up to date. In addition, we can advise and assist you with your project management!
There are many ways to conduct a sales promotion campaign. Choosing the most effective mechanisms can make all the difference between a campaign that is perfect fine and one that is world-class. The Competence Alliance is happy to help you select the best processes, platforms and implementation mechanisms. We can support you through the entire process: from conceiving a brilliant idea to its implementation, and through to the final review process and the campaign debriefing.
Receiving a reward right after having bought a product is a powerful incentive for consumers. This is how you can stand out from your competition in a significant way. This is how you can reward your customers directly.
Whether you are looking to motivate first-time buyers, prompt a repeat purchase, or increase the average sale, rewarding customers when making a purchase is a powerful incentive.
Our digital platforms support implementation seamlessly.
Who wouldn’t like the chance to win a million euros? A house? A dream holiday?
A spectacular prize is a fantastic way to combine a strong headline with a strong product offer on the market. We can support the topic with an additional pool of prizes that you can use in a flexible way.
Thanks to the reliably calculated and fixed promotion insurance, this means total planning security for you and your brand!
A reward for participants as a thank-you for having engaged with your brand and product.
In this case, the winners are randomly selected from among the participants.
A jury or the social network community will select the winners from among the participants who have best met the task, taste or zeitgeist at hand.
Insured Mega Prize Draws
Wouldn’t you like to have the chance to win 1 million Euro? Who wouldn’t be tempted by that?!
A spectacular prize is a fantastic way to launch a headline offer on the market. This can be supported with an additional pool of prizes that can be used in flexible ways.
Thanks to the carefully calculated fixed promotional insurance, this doesn’t pose a great risk to you and your brand!
Cashback campaigns are a powerful and popular mechanism to increase sales, prompt repeat purchases, and bring about strong brand awareness. Your advantage when using a cashback mechanism is that the focus is placed on the discount or cashback value, while the regular selling price is maintained – resulting in long-term price stability.
Everyone loves the chance to “scratch and win”.
This exciting game mechanism offers the attraction of instant rewards for your customer, while at the same time being a powerful tool for influencing buying behaviour.
Stand out from the crowd, create incentives and repeat purchases, and gather key information about your customers digitally.
They generate repeat purchases and turn consumers into loyal customers!
Thanks to carefully calculated promotional insurance, this means planning security for you and your brand.
Campaigns are well thought out and professionally implemented by a very friendly team. Evaluations, feedbacks and live reports support a minimum of time on our part. The Competence Alliance has once again given me confidence in agency services! We are glad to have the Competence Alliance as agency partner.
Brand awareness increased ✓
Image construction ✓
sales support ✓
structured marketing and sales online tool✓
It's great fun to work with the team of the Competence Alliance. The large and strong network also helps me to increase my profile year by year. You can tell from the first minute that experts are at work here! This was and is the reason why I chose the Competence Alliance. The team understands its craft!
I can describe my cooperation with the Competence Alliance as very innovative, results-oriented and flexible. The concepts of the agency are professionally worked out and implemented! Our sales and marketing campaigns in pharmacies were and are so successful that I gave Competence Alliance the exclusive right to sell my products to the pharmaceutical industry. I am looking forward to the next years with the team.
The campaigns with the Competence Alliance are an ideal complement to our standard campaigns and help us set new buying incentives for our customers. Thanks to the professional and friendly cooperation, we were able to implement the promotions in several countries without great expenditure of time and are looking forward to further creative ideas
Events & Mobil Events
With us as your partner for event-oriented event marketing, you are on the safe path to experience an unforgettable event. Through our know-how and many years of experience in the areas of product presentations & market launches, roadshows & promotions, trade fair conception & trade fair service as well as corporate events & company parties, we are able to create and implement a tailored to your needs concept.
With creative ideas and new input, we want to inspire and recognize together with you your objective, in order to realize the appropriate events for you. Are you looking for something out of the ordinary? You want to “transport” your marketing message directly to your customers? We have the mobile, flexible and guaranteed sensational solution for you. Whether mobile exhibition areas, flexible stages with LED wall or air-conditioned training rooms: the selection of special and advertising vehicles that can be in use for you within a very short time leaves nothing to be desired.
Of course, the optimized route planning including organization on site is part of our area of responsibility. Your products and services will receive an unusual, impressive and sustainable appearance directly on site – you can hardly get any closer to the customer!
Together with you, we develop successful concepts in the context of the digitisation of your sales, marketing and business processes.
In doing so, we develop digital marketing strategies, websites, online shops and individual web solutions – from their initial conception to marketing through to technical implementation.
Continually developing our employees and processes (PMP* and Scrum*) is an essential part of a forward-looking company. Our certified consultants take your processes to the next level, so that your employees can easily handle the final resources on the ground and use them in a goal-oriented way.
Furthermore, we offer you marketing and sales training. This means that we can help you to constantly increase your sales and always be on the cutting edge when it comes to the latest marketing and sales-related technology. Psychologically, this is a MUST!
Numerous brands and companies use our ideas and networks and have already worked successfully with us